A podcast by 37signals about the better way to work and run your business. Featuring Jason Fried and David Heinemeier Hansson, cofounders of 37signals (makers of Basecamp and HEY) and authors of books REWORK and It Doesn't Have to Be Crazy at Work. Hosted by 37signals' employee Kimberly Rhodes.
Curated by: 37signals (132 videos)
As 37signals gets closer to launching their newest product, Fizzy, Jason Fried joins host Kimberly Rhodes to reflect on the final stretch of development. He shares the trade-offs of setting your own deadlines, the importance of onboarding new customers, and the company's process for marketing a product. *Key Takeaways* 00:00 – Episode Highlights 00:36 – What the “11th hour” looks like before a product launch 04:31 – How to weigh deadlines against final release decisions 06:41 – The importance of customer onboarding 12:45 – A playful touch added to Fizzy’s logo 17:20 – Why version 1.0 is just the beginning *Links and Resources* Record or upload a video question for Jason and David — https://www.37signals.com/podcastquestion Get a free Basecamp account at https://www.basecamp.com Books by 37signals – https://37signals.com/books 30-day free trial of HEY – https://www.hey.com/ Once. com – https://once.com/ Campfire – https://once.com/campfire HEY – https://www.hey.com/ The REWORK podcast – https://37signals.com/podcast/ Get some REWORK podcast merch – https://37signals.com/podcast/shop *Let's be social!* Twitter/X: https://x.com/37signals Instagram: https://www.instagram.com/37signalshq/ Rework is a production of 37signals. You can find show notes and transcripts on our website https://www.37signals.com/ Leave us a video question at www.37signals.com/podcastquestion or send an email to rework@37signals.com, and we might answer it on a future episode.