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Get my free newsletter, The Science of Better: https://www.scienceofbetter.net/newsletter-signup-yt In 1982, the CIA had a case officer named Jim Lawler who couldn't recruit a single spy — four years later, he was one of the best recruiters in agency history. Same guy, same personality. What changed is something most of us are told you can't learn: charisma. I spent years interviewing CIA recruiters, hostage negotiators, and the researchers who study connection in brain scanners, and it turns out charisma comes down to three specific, almost boring, completely learnable habits — I'll walk you through all three (my teenagers would tell you I still forget them at the dinner table). I'm Charles Duhigg, a Pulitzer Prize–winning journalist at The New Yorker and the author of The Power of Habit, Supercommunicators, and Smarter Faster Better. This channel explores what science tells us about why we do what we do — how we build habits, how we connect with each other, and how to get a little better at life. FIND ME ONLINE: Website: https://charlesduhigg.com/ Newsletter (The Science of Better): https://charlesduhigg.substack.com/ Instagram: https://www.instagram.com/charlesduhigg/ X: https://x.com/cduhigg LinkedIn: https://www.linkedin.com/in/charlesduhigg/ MY BOOKS: The Power of Habit: https://rebrand.ly/powerofhabit Supercommunicators: https://rebrand.ly/supercommunicator Smarter Faster Better: https://rebrand.ly/smarter-faster-better