The rise and fall

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Curated by: Michael Girdley (121 videos)


Currently Playing: The rise and fall of ESPN: Inside Disney’s $11 billion meltdown

ESPN went from broadcasting slow-pitch softball in a Connecticut field to becoming the most powerful sports network in the world, reaching over 100 million households and generating $11 billion a year for Disney. But in 2025, ESPN is struggling. Cord-cutting, overpriced sports-rights deals, and the rise of Amazon Prime Video, Apple TV+, and YouTube TV have left the once-dominant brand fighting to survive. 👇 SUBSCRIBE for more business breakdowns https://www.youtube.com/@Michael-Girdley?sub_confirmation=1 Get my free guide → Why Great Businesses Fail: 10 Multi-Million Dollar Mistakes To Avoid: https://links.girdley.com/10fails-yt ------------------------------------------------------------------ ► For sponsorships or inquiries please reach out to: alexandro@girdley.com ► Get my weekly letter to business owners: essential insights to run, grow, and stay ahead in your business → https://links.girdley.com/newsletter-yt ► Free events on all things small business: https://links.girdley.com/lectures-yt ► Deep dives on businesses for sale: https://www.youtube.com/@AcquisitionsAnonymousPodcast ► Follow me on Twitter/X: https://x.com/girdley ------------------------------------------------------------------ In this video, I break down the rise, the fall, and the fight to stay alive — from Bill Rasmussen’s $9,000 startup gamble to Disney’s billion-dollar overbids for Monday Night Football. We’ll explore how ESPN found the “infinite money glitch,” lost it to streaming, and whether ESPN Unlimited ($30/mo) can actually save them.


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