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Full free lecture on Ethics and Trust in the Investment Profession — Learning Module 1 of CFA® Level 1 Ethics for the 2026–2027 exams. Ethics is the largest topic on Level 1 at 15–20% of your score, and this module sets up everything that follows. 📘 GET THE BATTLE-READY SUMMARY used on screen in this lecture (flowchart-style, exam-focused revision for every Level 1 reading): https://www.finquiz.com/cfa/level-1/summary/ Next: Module 2 — Code of Ethics & Standards of Professional Conduct: https://www.youtube.com/watch?v=LalyW-mSiU4&t=1s In this lecture, a CFA charterholder covers the complete module: why trust is the foundation of investment management, ethics vs. legal standards (the floor vs. the ceiling), the four challenges to ethical conduct, and the ethical decision-making framework — with the "I Can Decide" memory hack (Identify, Consider, Decide & act, Reflect) and the exam traps to avoid. ⏱ CHAPTERS 0:00 Ethics and trust in the investment profession — why this decides marks 9:50 What ethics means: stakeholders, principles, code of ethics vs. standards of conduct 21:33 Ethics and professionalism: what makes investment management a profession 33:30 Four challenges to ethical conduct: overconfidence, situational influences, short-term focus, compliance culture 40:56 Ethical vs. legal standards: why legal is the floor, not the ceiling 46:59 The ethical decision-making framework ("I Can Decide") 52:47 Conclusion & key takeaways for exam day 📚 FREE CFA LEVEL 1 RESOURCES (no purchase required) ► Free full-length Level 1 mock exam — 180 questions in two 90-question sessions, free with any account: https://app.finquiz.com/signup ► 629 free Level 1 practice questions: https://www.finquiz.com/cfa/level-1/question-bank/ ► Complete free Level 1 video course: https://www.finquiz.com/cfa-level-1-full-course-playlist/ 🎯 MORE LEVEL 1 STUDY MATERIALS ► Stanley Notes (LOS-aligned): https://www.finquiz.com/cfa/level-1/notes/ ► Formula Sheet: https://www.finquiz.com/cfa/level-1/formula-sheet/ ► Six Mock Exams: https://www.finquiz.com/cfa/level-1/mock-exam/ Every FinQuiz product is prepared and reviewed by our full-time team of CFA® charterholders — people who passed the same three exams you're preparing for. 🔔 SUBSCRIBE for the rest of the free Level 1 course — we're covering every Learning Module: https://www.youtube.com/@finquizpro?sub_confirmation=1 FinQuiz has been helping candidates pass the CFA exams since 2008. CFA Institute does not endorse, promote or warrant the accuracy or quality of FinQuiz. CFA® and Chartered Financial Analyst® are registered trademarks owned by CFA Institute. #CFA #CFALevel1 #CFAEthics